Created by Borderless AI Media Lab

Genuine discussions with inspiring individuals on topics I am learning more about.

Hosted by
Willson Cross
Available on
Youtube

Latest episodes

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Episode 1
What Makes a Startup “Click”, Before It Even Exists?
In the first episode of Make It Click, hosted by Borderless AI Founder Willson Cross, we sit down with Matt Cohen, Founder & Managing Partner at Ripple Ventures, to unpack what actually makes a startup work, before there’s even a product, customers, or sometimes even a company.
59 Minutes
· with
Matt Cohen
Andrew Graham headshot with text
Episode 2
How Borrowell Turned a Problem Into 4 Million Users
In this sit-down with Andrew Graham, CEO & Co-Founder of Borrowell, we dive into what it actually takes to build a lasting FinTech company.
53 Minutes
· with
Andrew Graham
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Episode 3
In depth conversation with Managing Partner of the VC firm that has backed companies like Relay, Certn, Tailscale, Nmbr, and Clutch
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Episode 4
A healthy back-and-forth with the CEO of a 500+ person start-up that has raised over $100M from investors like B Capital Group, Tribe, and Inovia.
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Episode 5
Currently locking in an epic guest
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Episode 6
Trying to get on the calendar of a west-coast billionaire that defined a category
Host

So much to learn.
So little time!

Thanks for scrolling half way down this page! Hopefully, you're picking up the vibe of Make it Click.

Building Borderless AI has introduced me to so many fascinating people, and I realized there are simply too many valuable insights not to share.

Seriously, I meet so many sharp people and just have to find a way to bottle up all the gold nuggets of wisdom they are dropping. So, that's the real deal here: snagging those 'aha!' moments and practical tips to help anyone starting a business or currently wrestling with the glorious mess of being an entrepreneur.

On Make it Click, I explore compelling, future-focused subjects—like AI, nailing early product-market fit, and early-stage investing—with experts, innovators, and big thinkers. It's a space to unpack the topics I'm always most curious about.

I hope you enjoy,

Willson Cross

CEO & Co-founder

Long-form discussions with inspiring individuals on topics I'm learning about.

Conversations that Click

Visit our Youtube channel for new episodes, exclusive insights, and behind-the-scenes content.